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Thor California Expands Wave and Summit Brands August 1, 2007, Moreno Valley, CA - Thor California, a quality full line manufacturer, proudly announces the ongoing success and recent expansion of the Wave and Summit brands. The second generation of the Wave and Summit brands, launched earlier in 2007, includes a number of substantial upgrades—both inside and out. The exterior graphics feature fresh and bold designs and the interior has been enhanced with a number of amenities including marble-colored laminate countertops and residential grade flooring. As a direct result of these upgrades, Wave and Summit have experienced a 30% increases in retail sales during the first five months of 2007. “Our dealers are excited about these products,” said John Draheim, President of Thor California. “We are significantly outpacing the industry with these products. Our new Wave and Summit brands offer the perfect blend of features, allure and value that people appreciate. And customers are known to seek out value in the marketplace.” |
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